Get Noticed

Interviewees said they were more likely to trust organizations that had an online presence and that had been featured in the local media.

• Market yourself online. Create a website for your organization. This adds legitimacy to the work that you do and provides a space for you to tell your donors about your accomplishments. Making a website can be easy and cheap! I made this website for free using www.wordpress.com.
• Get published in the media. Submit a press release about an upcoming program or event to a local newspaper. Write an OpEd, or even a Letter to the Editor. Conduct an interview on-air at the local radio station. Or have your work featured on a blog. The more you do to get noticed, the more likely that it is that a funder will hear about you.

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