If you care : Idiopathic Thrombocytopenic Purpura (ITP)

If You Care is a Public Service Announcements (PSA) package that raises awareness about specific autoimmune diseases (which are often misunderstood.) The disabilities accompanied by those autoimmune diseases may seem invisible by the people surrounding the patient. The main target audience for the PSAs are people directly interacting with the patients both at home and in the workplace. The goal is to create understanding and empathy between the patients and their loved ones, in order to cater for their daily needs both physically and emotionally. Essentially, PSAs are based on personal experiences. Link to website: ifyoucare.net